Online gaming in the UK has undergone significant transformations since the launch of the GamStop self-exclusion scheme in 2018. While this scheme helps players control their gaming behaviour, many players seek increased autonomy and control over their gaming choices. The rise of sites not on GamStop has given experienced bettors with alternative platforms that function under international licensing jurisdictions, offering unrestricted access to casino games, sports wagering, and poker venues. These platforms cater to gamblers who favour different regulatory frameworks and often offer improved promotional offers, varied funding options including digital currencies, and a greater variety of gambling choices not offered by UK-licensed providers.